Unwrap Union Square for the 10th Annual Holiday Stroll!
Saturday, December 7, 2024
12-6pm


Enter to win by conquering the Stroll the Square Challenge when enjoying unique eats and rad retail

Dozens of locally-owned businesses await with all you need to stuff your stockings, deck your halls with local art, make your tastebuds celebrate, and MORE!

Bundle up and come on down or snuggle up and shop from home to unwrap Union Square in all its wintry wonderment!

Follow us on Facebook & Instagram for the latest
on stuffing your stockings and finding your favorite things right here in Union Square.


Stroll the Square Challenge

Grab a Stroll the Square stamp card and collect stamps as you shop the Square during this year’s Holiday Stroll. Present your card to a participating Stroll business to receive a stamp!

Fill up your card with wintry stamps and email us a picture to enter to win cash prizes. Multiple entries encouraged.

 

Pick up a Stroll the Square Challenge stamp card at shuttle stops throughout the Square and Union Square Main Streets’ information booths on the Union Square Plaza and at Bow Market.

Excited to get started? Download and print a stamp card at home!


Make merry with live performances

The Eight Tracks rove the Square for pop-up caroling performances between 1-3pm. Shop, sip, and sing along this season as you make your merry way around Union!

Roving performances will bring cheer to the Square on the Union Square Plaza, outside of 22 Union Square, Bow Market’s courtyard, and along Bow Street.


Take a FREE Stroll Shuttle

Many thanks to our friends at Boynton Yards who are sponsoring free Stroll Shuttles so you can see all the Square’s splendid sights!

Locations:

- Boynton Yards & Portico Brewing: 101 South St
- Union Square Station
- Bow Street, 20 Bow St
- Aeronaut at Somernova: 14 Tyler St
- Bow Market: 345 Somerville Ave

Shuttles are free and will run approximately every half hour 11:30am-6:30pm depending on traffic.


Storefront Decoration Contest

Scores of local businesses will deck their halls! The snazziest Square storefront will win a prize!

2024 Storefront Decoration Contestants

Visit local businesses to check out their festive holiday decorations!

Aeronaut Brewing Company
14 Tyler St

BARRA
23 Bow St

Bloc Cafe
11 Bow St

Boston Bouldering Project
12A Tyler St

Boston Figurative Arts Center
285 Washington St

Bow Market
1 Bow Market Way

Boynton Yards
808 Windsor St

Buenas
1 Bow Market Way #14

Dearly Studio
1 Bow Market Way #18

Dojo @ Somernova
15 Properzi Way

El Potro Mexican Grill
61 Union Square

Green Tiger & Co.
1 Bow Market Way #37

Himalayan Kitchen
40 Bow St

The Independent
75 Union Square

Lash Line Studio Aesthetics
425 Somerville Ave

maca boston
1 Bow Market Way #9

Machu Picchu
307 Somerville Ave

Mama Gina’s Pizza
19 Union Square

Masala Square Indian Kitchen
23 Union Square

Neighborhood Restaurant
25 Bow St

Nook
1 Bow Market Way #23

Nu Kitchen
195 Washington St

Rebel Rebel
1 Bow Market Way

Reliable Market
45 Union Square

Remnant Brewing
2 Bow Market Way

Saus at Bow Market
1 Bow Market Way #12

Side Quest Books & Games
1 Bow Market Way #32

Taquisimo
1 Bow Market Way #10

Tiny Turns Paperie
339 Somerville Ave

Union Market
29 Union Square

Vera’s
70 Union Square

Wild Child
30 Bow St


Take an Elfie Selfie on the Festivus Trail

Check out our online Festivus Trail map (coming soon!) to discover delights throughout the Square. Take an Elfie Selfie, share on social media, tag @UnionSquareMS & hashtag #LoveUnionSquare to be entered to win a cash prize!

Win cash by: Taking a selfie in the Square, posting on Instagram and tagging @UnionSquareMS and hashtag #LoveUnionSquare, Strolling the Square by collecting stamps from local businesses and sending your card to stroll@unionsquaremain.org


Feeling Elfie? Take a SELFIE!

Be entered to win!


A Chance to Win, a Chance to Give:

Your chance to win real cash money is just a selfie away.


  1. Snap a selfie at the Stroll

  2. Share on Instagram

  3. Tag @unionsquarems

  4. Hashtag: #loveunionsquare

  5. Be entered to win!


Rad Retail & Unique Eats

Stuff your stocking (and your belly!) with tasty treats!


2024 Offers & Activities

Aeronaut Brewery
14 Tyler St

Specialty gift wrapping on limited edition barrel-aged bottled beers

BARRA
23 Bow St (opens at 4pm)

Holiday mezcal board & jars of salsa macha to go

Bloc Cafe
11 Bow St

Peppermint mochas

Boston Bouldering Project
12A Tyler St

Discounted holiday day passes & free facility tours

Boston Figurative Arts Center
285 Washington St

Holiday art market from BFAC members

Bow Market
1 Bow Market Way
Cozy communal fire pits

Boynton Yards
808 Windsor St (12-5pm)

Free hot cocoa and cookies, kids crafting and hand made gift making, games, DJ entertainment, local Artisan Market, & 360 photobooth experience

Bronwyn Restaurant
255 Washington St

Free bretzel bites with Gluhwein at the bar!

Buenas
1 Bow Market Way #14
Holiday empanada flavors

Clementine Hair Studio
358A Somerville Ave (open until 5pm)
Hot chocolate station

Confetti Friends
Union Square Plaza
Gingerbread-themed balloon photo frame on the Union Square Plaza
& 10% off Grab & Go products

CultureHouse
Union Square Plaza
CultureHouse is bringing the heat with Union Square's very own warming station! Stay warm with make-your-own s'mores, hot chocolate, trampolines, and games!

Dearly Studio
1 Bow Market Way #18
Free festive photo booth!

Dojo @ Somernova
15 Properzi Way
Explore the space, learn about programming and enjoy a delicious cup of hot cocoa courtesy of Somerville Chocolate!

El Potro Mexican Grill
61 Union Square
Seasonal cocktail

Green Tiger & Co.
1 Bow Market Way #37
Festive offering coming soon!

Himalayan Kitchen
40 Bow St
Holiday drink

Hub Comics
19 Bow St
Holiday Stroll free mini-bundle of comics

The Independent
75 Union Square
“Christmas in July In December” with tropical cocktail and food specials

Lash Line Studio Aesthetics
425 Somerville Ave
Cookies with Santa

Liberty Cannabis
304 Somerville Ave
Swag, water, hot cocoa, and donuts from Union Square Donuts

Life Alive Organic Cafe
20-50 Prospect St
Complimentary chocolate truffle with purchase & gift card raffle

maca boston
1 Bow Market Way #9
Peppermint mocha and eggnog maca & dairy free hot chocolate

Machu Picchu
307 Somerville Ave
Peruvian Paneton fruit cake with house chocolate

Mama Gina’s Pizza
19 Union Square
Festive offering coming soon!

Masala Square Indian Kitchen
23 Union Square
Peppermint chai

Neighborhood Restaurant
25 Bow St
Free popcorn & COW themed ornament coloring

Nook
1 Bow Market Way #23
Festive cocktails, "secret Santa" mystery gifts, and holiday themed happenings

Nu Kitchen
195 Washington St
Gift basket raffle & free mini gingerbread latte

Parkour Generations Boston
15 Properzi Way
Holiday Parkour Challenge @ the Dojo
Adults & Teens 9:30am-12:30pm; Kids 1-3pm

Play Union
378 Somerville Ave
Inflatable selfie station outside and tiny shop open inside!
*Please note the play space is closed for a private event*

Rebel Rebel
1 Bow Market Way
Mulled wine

Reliable Market
45 Union Square
Free Japanese Kit-Kat bars

Remnant Brewing
2 Bow Market Way
Hot chocolate, tasty lattes, & beer!

Rococo Floral
231 Somerville Ave
Make your own floral ornaments & Hot Ro’cocoas

Saus at Bow Market
1 Bow Market Way #12
Bourbon Apple Cider (served cold)

Side Quest Books & Games
1 Bow Market Way #32
Bookish and nerdy ornaments

Studio for Sculptural Arts
24 Dane Street, basement
Make your own bracelets for kids

Taquisimo
1 Bow Market Way #10
Churros and Mexican hot chocolate

Tiny Turns Paperie
339 Somerville Ave
Free button pin with every purchase

Union Market
29 Union Square
Latin American sweets and treats

Union Square Main Streets
Online here
Get your Fluff Stuff! What the Fluff? tees & more!

USQ
4th Annual Holiday Give

Vera’s
70 Union Square (opens at 5pm)
Hot buttered rum

Wild Child
30 Bow St
Photobooth with holiday props

 

The 10th Annual Holiday Stroll is presented by Union Square Main Streets, Inc. with generous help from

 
 
 
 
 
 

The Eight Tracks Thalia Tringo & Associates Real Estate Rockland Trust

Union Square Main Streets, Inc. reserves the right to use any photograph/video taken at the Union Square Holiday Stroll without the expressed written permission of those included within the photograph/video. Photographs/videos may be used in publications, brochures, postcards, posters, newspapers, social media, television, websites, etc. for the purposes of event promotion and/or portraying Union Square as a destination. To ensure the privacy of individuals and children, images will not be identified using names or personal identifying information without written approval from the photographed subject, parent, or legal guardian. By participating in the Union Square Holiday Stroll you are agreeing to release, defend, hold harmless and indemnify Union Square Main Streets, Inc. from any and all claims involving the use of your picture or likeness. Thank you for your understanding and cooperation!