Tag Archives: Treehugger

Union Square Invention Takes World of Green Products by Storm

You’d might think you just stepped into a super hero comic book and got knocked with a punch. Not quite, but Cuppow is an idea that is going to blow you away.

The community at Fringe Union has gathered their collective talents and just launched a new product that promises to revolutionize how the environmentally conscious sip their beverages.

The idea is taking what’s great about a canning jar – clean, heat resistant glass, cheap, durable and with a leak-proof seal – and transforming it into a travel mug. They’ve created a lid that makes it spill proof, while remaining eco-friendly and far more affordable that fancy travel mugs.  Cuppow sums it up this way, “It works great, it’s super durable, it’s made in the USA, it’s BPA free, it’s recyclable, and it doesn’t break the bank.”

Joshua Resnikoff and Aaron Panone conceived the product and brought in Natalya Zahn and Repeat Press to design and produce the packaging. Atedrake created the website and Paper Fortress created the promotional video.

The product is making the design and eco-product take notice and it’s only just launched, with love coming from design magazine Core77 and from the green folks at Treehugger,